Can an algorithm find you the perfect right back?
Imagine a league with 20 teams, each requires a right back and a pool of the best 20 right backs are gathered together, with the clubs, in a room. Each club submits it’s list
Player recruitment
MRKT Insights LLP are a football consultancy partnership specialising in technical scouting, recruitment, and analytics. We are actively recruiting for clients at several different
Scouting with old data
MRKT Insights is a new company that has drawn together data scientists, scouts, and analysts. We offer bespoke services to each client depending on their needs. The work can be ext
Tampa Bay Rowdies Announcement
MRKT Insights LLP are delighted to announce Tampa Bay Rowdies as our latest partners. We will be providing player recruitment services, using our in-house analytics and scouting te
Moneyball was never just about statistics
Billy Beane didn’t choose to use the sabermetric and data-driven processes we know as “Moneyball” because he loved statistics. He did it because sensible use of d
The role of luck in football
Imagine a 20 team league, where every team is exactly equal with equally skilled players. Every team creates exactly 4 good chances a game, each chance has a 50% chance o
Changing the way clubs recruit
The more that I have met people working in football the more curious I have become about the ability for smart clubs to exploit the seemingly inefficient way football seems to deal
How the Pass Score model can help to tactically analyse the opposition and answer key questions
There is no end to the amount of sheer analysis that you can do with pass data. You can analyse by location, angle, length as well as accuracy and which players are making passes.
Swansea City Announcement
We are delighted to announce that our new partnership, MRKT Insights LLP, has been selected to work exclusively in the Championship for Swansea City FC to provide analytical and sc
Millwall FC Case Study
Millwall 2018/19 season analysis Millwall lined up in either a 4-4-2 or a 4-5-1 formation. The average pass position of each player with over 300 passes over the season is shown be
