Salmon vs Fish

Why do some clubs have a much higher success rate at transfers compared to their competitors? At MRKT Insights we are big believers in the concept of current success being a reflection of past decisions. And no decisions made by a football club are more important than signing players. Whatever Read more…

Asymmetry in football

The Use of Asymmetrical and Atypical systems in Football.  Football systems tend to come in many shapes and sizes. Usually, most systems these days have been implemented or tried out in one form or another. However, occasionally we will see some systems and formations that are uncommon. Today’s analysis will Read more…