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Blog

05
Mar
MRKT Insights

Nothing ever lasts forever – the power of succession planning

MRKT Insights are retained by clubs – from the Champions League to the National League – to help with succession planning for Head Coaches and Sporting Directors. In fo

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29
Feb
MRKT Insights

Whose risk?

Reputational Risk Limits Upsides Football is a uniquely pressured industry. There are very few jobs compared to the number of applicants. Almost ever fan thinks they could do bette

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17
Jan
MRKT Insights

Reverse Engineering Brighton and Hove Albion

Reverse engineering – the process of understanding how or why something works through deductive reasoning, in the hope of being able to recreate it. Brighton and Hove Albion,

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06
Jul
MRKT Insights

Games within games – how to identify and exploit opportunities in football.

Playing any game well requires a range of skills and knowledge. You need to understand the rules, the actions required to succeed within those rules, and have the ability to perfor

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21
Jun
MRKT Insights

Spending your way to success – an investor’s guide.

By ANDREW WATSON How much do budgets really affect a league table? Often we hear stakeholders in the game, be they fans, owners, managers, say things such as “On our budget w

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26
May
MRKT Insights

So you want to be a Sporting Director?

The Sporting Director model is becoming increasingly popular in English football. Once seen as the “continental” way of doing things as football clubs have grown in size and pr

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17
Dec
MRKT Insights

Football strategy – Part 3 – Micro and Macro

Article by Tim Keech and Olivier Wicki In our previous articles we looked at how clubs could use a strategic approach to club management.  Firstly by setting out a long term visio

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11
Dec
MRKT Insights

Strategic Review: England’s Dortmund

Article by Tim Keech and Olivier Wicki In our last blog we explained why clubs should undertake strategic reviews and the methodology we use to perform these. In this article we wi

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07
Dec
MRKT Insights

Holding out for a hero

The single scientist working alone who makes a world-changing discovery, the doctor who performs life saving surgery, the programmer who built a trillion dollar company.  We l

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03
Dec
MRKT Insights

Strategic Management in Football

Football is a volatile industry in which the outcome of the next game can change the club’s entire approach. The problem we often see in football clubs is that the Head Coach

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