How many Premier League minutes do you think Mohamed Salah will play next season? It may seem a strange question, but accurately anticipating how many minutes players will play in future seasons is absolutely key to building successful squads. Salah generally starts every game, has a good fitness record, and Read more…
Here at MRKT Insights one of the visualisations we like to use to understand a player’s performance is percentile bar charts. They provide an easy-to-read view of a player’s strengths and weaknesses across a number of different metrics. Those metrics differing dependent on the player’s main position. You might have Read more…
Guest blog by Andy Watson @andywatsonsport Which is the hardest step-up to handle in the English football leagues? When attempting to assess whether a player is going to be able to perform well for your team it is important to understand the current level of competition that the player is Read more…
2020 Sounders FC Analytics Conference #SSFCAnalytics2020 By Daniel Krueger Check him out on: Twitter, Github, Linkedin Day 1 Gregg Berhalter – Head Coach, US Men’s National Team @USMNT What are the key ingredients of a high performing relationship between the coaching staff and the analytics department? People, communication, trust, feedback, Read more…
Timing. The secret of comedy, staying onside, and a vital component in transfer market success. Anyone can spot a good player, playing well. If you can’t do it by eye then data can pick it up for you very simply. What they can’t accurately measure is the potential of that Read more…
Multi-club ownership, whereby a single group has a controlling influence in more than one football club, is increasingly common in world football. But are the existing ownership groups maximising the potential of this structure? Multi-club ownership can be grouped into 3 groups. The City Group model The Red Bull model Read more…
What does a modern football recruitment department look like? This is a question I am often asked. We work with a number of different clubs, and each has its own structure. However, the aim of the scouting department is always the same. To find the best possible players for their Read more…
We are currently in what is known as a “transitional period” where the UK is no longer a member of the European Union but will still abide by current rules and regulations until December 31st, 2020. For football, this means that in the summer 2020 transfer window clubs will be Read more…
Sunderland A.F.C We are often asked for examples of the type of report we produce for football clubs by way of introducing our services. The report below is an example of a full report, with only a few minor changes and redactions, that we recently produced, speculatively, for Sunderland AFC. Read more…
Every football squad is made up of 5 categories of players First-team regulars who fit the system Squad players who offer reasonable cover Young players who may develop into category (1) or (2) players but aren’t yet ready Players who do not fit into the clubs future plans for tactical, Read more…
