La Dolce Vita

Investment in European football is of great interest to many groups around the world. But the question of where to invest is difficult to answer. Each country has positives and negatives. The legacy of debt, the ownership of infrastructures, the stability and length of media contracts must all be considered. Read more…

Salmon vs Fish

Why do some clubs have a much higher success rate at transfers compared to their competitors? At MRKT Insights we are big believers in the concept of current success being a reflection of past decisions. And no decisions made by a football club are more important than signing players. Whatever Read more…